Introduction to A2-21st June 2010

In this first lesson, we recieved our first introduction to the outline of the A2 course. Primarily situated towards our coursework, we took into perspective the multiple possibilities of media portfolios and use of versatile technologies such as Final Cut, Adobe Premiere, Audacity and Photoshop (all of which extremely familiar due to AS).

After looking into much detail concerning the choice of which coursework I would undertake, I finally settled to make a promotional package for a new film, creating a trailer together with a film magazine front cover and a poster for the film (not choosing to create a website due to my limited knowledge of website creation). I chose this task due to my extensive interest and involvement with filmmaking and the film industry, as well as me being familiar with technology such as Adobe Premiere Pro and Photoshop (having used both for around three years).

I began researching into promotional packages of films by searching the typical teaser trailer for a mainstream film, such as the recent fantasy romance adaption "Twilight", mostly due to it's extensive marketing campaign and the release of three trailers.

http://www.youtube.com/watch?v=xBvOhfL4mYw

I also briefly looked into the above the line promotion of films in magazines, most noticably in the renowned "Total Film" and "Empire Magazine". By looking at both multimedia content, I will pivototally be able to construct a realistic and high standard of work situated to techniques and traits used in the actual industry.